Orthodontist Retreat - The Cotswolds (April 2018)

Location: The De Vere Hotel, The Cotswolds

Dates: 25th and 26th April 2018

Time: 9am - 6pm

Price: £1920 inc. VAT per person

Book Your Place Now!

Or call us: 0161 724 8728
Mon—Fri (9am—5pm)

Enquire by phone
0161 724 8728

Mon—Fri (9am—5pm)


A two day ‘retreat’ where forward thinking orthodontists and their teams can unite and join Ashley, Richard and Chris to discover new skills, strategies, forge new relationships and create the practice of their dreams.

"Thank you so much for a fantastic two days in the Lake District. The course was superb and I have come back with my head buzzing with so many new ideas. It's only Monday and already I have started to put things into action!! It was great networking with other orthodontists and I think what was reassuring for me is how our practice is so up to date. As always, I am looking at ways to improve and I have a lot of things written in my book to work through over the coming months." Catherine McCanny - St. Michael’s Orthodontics

Here is just a taste of what you will discover: 

1. The Truth about Dental Marketing - it’s about people, not systems - Chris Barrow 

As I travel around the UK and Ireland (and sometimes further afield), many practice owners tell me that they want: 

1. More new patients of high quality  
2. Their teams enrolled into marketing
3. To make sure that they are getting a return on their investment
4. To convert clients who walk through the door, to patients.

To be frank, there is no rocket science here - marketing isn’t complicated - so why do so many owners and managers struggle with this? Why do the gurus make it complicated?

2. Discover The Eight Steps to a Perfect Consultation - Ashley Latter

Whether you like it or not, we are all in sales, nothing happens unless a patient agrees to your treatment plan. Every person in your practice is in sales, from when the telephone is answered, right through to the consultation. In this presentation, Ashley Latter will share eight proven strategies to help you hear YES more often - all in a very ethical manner. 

3. Relationship Marketing: Discover the Latest Strategies to help maintain and grow your referral base - Richard Jones

If your practice relies on referrals from Dental Practices, then maintaining these relationships is absolutely crucial to your success.  After all, they are the life blood to the success of your practice. However, the demographics of the referrer are constantly changing and what worked a few years ago, may not work today

4. Create World Class Patient Customer Service Experience - Richard Jones and Ashley Latter

Creating a World Class Customer Service operation is crucial to the profits of your practice, they are linked. Meeting expectations is no longer enough, wowing them is the name of the game

5. Operational Excellence - Richard Jones

So far we have learnt the most contemporary strategies on how to attract new patients and how to maintain and grow our relationships with our dentists. We have also learnt the most up to date techniques on how to sell ethically to them. The success of your practice is underpinned by the framework of operational success, without it, the whole operation could creak.  

6. Create the Perfect Team - Richard Jones and Ashley Latter

The key driver for a business is the team itself and without a well-motivated and happy team the full potential of a business will not be realised. Discover the importance of establishing right culture and the key strategies to choosing, developing and motivating your team. This is only possible with robust leadership at all levels and at the retreat you will discover how everyone can improve their leadership qualities.

Your investment...

Orthodontist £1600 plus VAT
Team Member £750 plus VAT


  • Two full days
  • 16 hours CPD 
  • Manual, all hand-outs
  • Copies of Ashley Latter’s two books
  • DVD You are Worth it - How to discuss fees with self confidence  
  • DVD How to overcome all your patients price objections 
  • Lunch and refreshments both days 

Register Now to Attend the 2018 Orthodontist Retreat

Location: De Vere Hotel -The Cotswolds 

Date:  Wednesday 25th & Thursday 26th April 2018
Time:  9.00 to 6.00p.m both days

Only 45 places available. Please note - This is our third event and the first two sold out

To book your places and to learn more about our exclusive De Vere hotel room discounts please call 0161 724 8728
Email. alessio@thesellingcoach.com 

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100% No Quibble Guarantee

If after taking one of our courses you feel that you have not developed new skills, and attitudes that will make a real difference to you and your team’s performance, then I will refund the cost of the course no quibble.

That is the Ashley Latter 100% guarantee.


Get yourself on the road to a more profitable practice!

Course Testimonials

  • Georgia Karargyri

    This was one of the best courses I have ever attended. It completely changed my professional life and gave me the tools to communicate better with my patients. Since the course my private income has increased over 90%, but even more amazing, my patients have had treatments with the latest technologies and materials because I can now help them understand better the benefits of these treatments. Sign up for it immediately!

  • Roberta Rizzi

    Your course is really inspirational and energising: I have felt really motivated and focused since back in surgery and I have immediately experienced an increase in my private income. I am really committed to following your methods and your advice, I have found them absolutely life-changing. Thanks to your books and your course I have discovered how full of prejudices I am ( above all, that one toward money) and how bad my listening can be

  • Dr Andrew McSweeney

    Thank you for the webinar last night. Just thought I'd share something quite amazing with you; I've just "closed" £2k of anterior crowns on a patient. I hardly ever manage to secure treatment plans like that, all from the methods you mentioned in your webinar. Mostly from asking questions and from trying to describe solutions in a more exciting way using the patient's language, and then asking her to book in today rather than advising her to "have a think about it"

  • Dr Ravi Solanki

    We are excited to continue to work with you as so far it has had the biggest impact on our business, we have already received a significant return back on our investment and staff morale

  • Dr Gerwyn Rolands

    Essential changes like don't bring up the plan on the phone, photo book, video reviews and hand out some business cards together with asking for referrals alone has made your visit more than worth while.
    I genuinely feel you have given me a blueprint to up our customer service to the next level. I can't wait for your next visit


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