I had been thinking for some time that I needed to pick a course that would help elevate our practice to the next level. We have a fantastic group of clinicians with excellent clinical skills that want to deliver more of the dentistry that they enjoy. After seeing Ashley talk in the past and previously going on his 2 day ethical course I knew this would add a lot of value to each clinician during the course and for years to come. I was a bit apprehensive that some clinicians might be reluctant to go on a “sales” course. This wasn’t the case, Ashley delivered an absolutely fantastic course to the team over two days and has changed the trajectory of their careers. Ashley managed to achieve instant results with actionable tips from day 1 and we have reported an increase in private income with happier clinicians and happier patients receiving life changing treatment.
My advice is don’t delay going on his course. It has been the most influential course I have been on in my career and I recommend this course to any dentists that want to go on a communication course.
Ashley is simple the best in the business
Thank you Ashley for all your help.
I’ve always heard positive things about Ashley Latter’s Ethical Sales course but like everyone else who’s busy I never did commit myself to getting around to booking on. After listening to one of Ashley’s Webinar, I signed up for the online ethical sales and communication course. After that very first session my dentistry changed. The very next day I employed the skills taught. I went from being a dentist who lacked confidence in selling treatments to a clinician who had a structure to compliment my communication skills and understood the importance of patient rapport without being overly obsequious. Even my nurses noticed the positive change! Since being on the course my conversion rates for treatment have increased significantly and my word of mouth referrals have also grown.
I’ve particularly enjoyed the “practical” element of the course and the examples used to relate to. If you’re thinking of taking part in this course then do it now. My only regret is not signing up sooner! This course is a must for all the dental team. It will only bring you success!
Thanks again for your course. The next day I had 2 patients book in for tooth whitening and just had another 2 patients this afternoon booking in for Clear Correct! I can’t believe the difference it’s made already. If I’m honest, I was a bit concerned that I would be seen as a saleswoman rather than a dentist, but I feel like my appointments are actually more caring and professional than they were before.
I’ve definitely got some practicing to do, but I’m sure in time it’ll become second nature. Thanks again!
Incorporating new treatments into practice can be a daunting prospect, especially if they are high value treatments. In the UK, the cost of aligner treatments can be 10x the average routine treatment costs so it is key to ensure that all members of the team are confident in talking to patients about the costs of treatment.
Taking Ashley’s course made this so much easier. Being given the skills to be able to communicate with confidence about all aspects of the treatment and how to deal with any questions the patient may have in an honest and ethical way.
Since taking the course we have seen a large increase in uptakes of treatments and significant enhancement to the patient journey
Since I have done the communication course, it has changed my life (both personal and professional) as well as I have been able to change patients’ lives too.
Ashley is one of the most inspiring personalities I have ever met. I am so glad that I did the course. The course has influenced me so much to develop myself, not only as a dentist but also as a person.
I have recently stopped NHS work and doing private only. I wouldn’t have taken this decision if I hadn’t done the course. I feel it is worth taking risk and I enjoy going to work now. I am ever so grateful to you. Thank you again.
Many thanks, was an amazing course, it did really click for everyone when we went in on Wednesday. I did about 11k in sales over the past two days- all of it on patients that normally just come in and have a simple exam every 6 months. I was discussing with the others in the team and they are really happy they came at this point of their career.
I’ve recently completed the two day ethical sales and communication course. It has been exceptional! Ashley and Bill are simply brilliant. I’ve woken today feeling inspired, ready to share the knowledge I’ve learnt with other team members. I’m ready and confident to apply what I’ve learnt to everyday scenarios in practice. I’d highly recommend this course to anyone contemplating it. Don’t wait, just book it and see where Ashley takes you! I will be forever grateful to my company for signing me up!
I want to tell everyone how thankful I am for your valuable teachings.
Today, I applied a few of the concepts you shared in the last two days, on the Ethical sales course, resulting in an unexpected income already covering the cost of your training. Fantastic!
Your course provided practical tools and instilled confidence, inspiring me to strive for excellence in my clinical practice.
I am genuinely looking forward to participating in more of your courses.
This course is one of the best investments that I have ever made. I cannot begin to explain what an incredible and enlightening two days I had on this course. I have been working as a dentist for 13 years and I learnt more in two days about communication and selling than I ever have. This course is extremely valuable and an essential for not only all dentists but also the entire dental team!
Ashley made the course super fun and enjoyable. He was extremely accommodating and approachable to everyone on the course who was needing advice for their own business. He goes above and beyond for all of his students and is so I am grateful to have found a lifelong mentor. I cannot thank him enough!
Ashley has changed my life! I won’t forget the time and effort he put in with me, ensuring I had tailored communication skills and helping with every aspect of my patient journey. This has also extended to training members of my team so we can deliver the best patient experience possible. We are now fortunate to say we are in the top 1% of Invisalign providers within EMEA (Europe, Middle East and Africa) and have been doing so for the last 3 years. Thank you Ashley and I wish you the best.
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