Location: Manchester
Dates: 14th October 2025
Time: 9:30am - 4.30pm
Price: £595 + VAT
Plus, an extra workshop “Unlocking hidden profits”
If the answer is YES, do not worry you are not on your own. Our programmes have helped hundreds of Practice Managers in the UK to create more time, become more productive, and enjoy a much better work/life balance.
Join us on a transformative day, where you will learn to manage your time more effectively, boost your productivity, delegate more of your tasks to your team and create a more balanced life. You will have two coaches for the price of one. Ashley Latter & Lucie Simic will share proven strategies that are designed to save at least one hour per day, if not more, equating to five weeks per year.
The day is split into developing two key skills.
Morning Session
Fundamentals of Time Management
Afternoon session
“From Potential to Profit: Strategies for Uncovering Hidden Wealth in Your Dental Practice”
For over 28 years, Ashley Latter has been working with hundreds of highly successful Dental Practices from all over the world, helping them generate hundreds of millions of pounds worth of extra revenue. In this one-hour presentation, Ashley will share proven strategies to help you unlock thousands of pounds worth of new opportunities within your Practice.
The Ultimate Delegation Programme
In this session, you will learn to delegate effectively, enhance your leadership capabilities, and create a more efficient motivational work environment.
You will learn –
Who is it for?
This course is specifically for forward thinking Practice Managers, who want to develop new skills and strategies and make major breakthroughs. On the programme, you will get a chance to network with other Practice Managers and share ideas and learn from each other. Because of this interaction, the programme is strictly limited to 25 delegates.
Your investment is only £595 plus vat.
Programme Includes.
Strictly limited to 25 delegates to book onto the programme
Hear from our clients who have done the course:
“If you are thinking of joining the Ashley Latter Practice Managers programme then stop thinking about it and book your place. If you leave it too late and miss out, you will be kicking yourself for 12 months when you see how well your competitors, who did join the programme, are doing. This is seriously the best money you will ever spend on a course.”
Lorraine brown. Practice Manager at Belmore Dental Implant Clinic. Northern Ireland
“I would reccomend this course to any Practice Manager who wants to make a difference and say to you… dont hesitate and take this opportunity to enrol on this programme. Go with an open mind, learn new skills, embrace them, and use them in your everyday job. You will feel rejuvinated, motivated, you will achieve job satisfaction and a better work life balance.”Lesley Holden. Practice Manager at Sharpe Green Dental Practice. Preston
“I just wanted to pop a message across to say a big thank you to everyone at Ashley Latter courses. I would like to say a big thank you in particular to Lucie. Sharing her knowledge and experience on being a Practice Manager, has really helped me on my journey opening a squat practice at the end of 2022. We opened our squat practice in November 2022 with only the Practice Principal and one surgery running. Fast forward to today, we now have 8 clinicians working at the practice and have business plans to expand to 4 surgeries later in the year.The first session in particular relating to time management and delegation was of extreme benefit to me, and believe this has been the key to my practice being so successful over the past 18 months. The tips and guidance Lucie gave me on managing my time and delegating tasks to my reception team and nurses has not only allowed my receptionist and nurses to progress in their roles and expand their knowledge, it has also allowed me to focus more on the business aspect associated with private dentistry and has allowed my practice to grow.I would definitely recommend any Practice Manager or anybody who is considering progressing into Practice Management to do Ashley’s course.A huge thank you to everyone”
– Jordan Roach
Why Choose Our Courses?
Ashley Latter
28 years ago, two dentists took part on Ashley’s Two-Day Ethical Sales & Communication Programme and since then, over 34,500 delegates, which include Dentists, Treatment-Coordinators, Specialists, Orthodontists, and team members have now taken this Programme in 16 countries world-wide, including the USA, Singapore, Canada, India and Australia to name just a few. This programme is legendary in the U.K. Dental World and is probably the most sought-after programme in Dentistry today.
Ashley is the author of four books Don’t Wait for the Tooth Fairy (how to communicate effectively and create the perfect patient journey), You are Worth it (how to discuss fees with self-confidence and achieve the income that your services deserve) and The Practice Manager Jugglers. His latest book “The Perfect Dental Consultation” is launching August 2025.
Ashley has now delivered over 36,000 hours of Business Coaching to the Dental Industry all over the world. Today, he delivers the Ethical Sales & Communication Programme, The Practice Managers Club, and the Entrepreneur Clubs.
Simply he is the best at getting Dentists and their teams to communicate with their patients, which results in a world class patient journey, more patients saying YES to treatment plans and increased profits for the Practices.
Lucie Simic
Lucie has worked in the dental industry for nearly a decade, helping practices increase their turnover and deliver exceptional customer experience with five-star service.
Lucie’s background is working with words. First starting out in journalism, producing news broadcasts for the BBC, Lucie moved into newspapers before switching roles to focus on marketing and the newly emerging social media channels at the time.
For the last three years, Lucie has been delivering our Practice Managers Club and Reception Programmes.
A percentage of our earnings supports bridge2aid and The Fed
ONE OF OUR TEAM
Two Reds Are Better Than One - Ashley Latter & Chris Barrow